How To Pick A Domain Name Thats More Brandable?
The domain name is the name of your website. It is the address where internet users can access your website. The domain name is the one used for finding and identifying computers on the internet. Imagine if you are a website, then your given name is your domain. Basically, computers use IP addresses, which in return is a series of numbers that is too complicated for humans to remember. Thanks to the development of domain names, we won’t need to be computer-like just to traverse the internet; we can now quickly identify entities as much as we can identify our neighbors and friends.
Now let us proceed to the importance of a great domain name for a start-up online business. A domain can be any combination of letters and numbers, mixed creatively to form a unique and catchy name. And that is exactly what you want, a clever wordplay as a domain name that is relevant to your online business to propel your brand to the next level. But in all honesty, it is not as easy as that. It requires a whole lot of thought and consideration plus a workload of dedication and continuous brainstorming just to come up with a great domain name.
Here are seven easy steps for you to follow through to come up with the perfect domain name:
Make it easy to type
A domain name that is easy to use is what you should be aiming for. An easy to type domain is critical to an online business’ success, especially that people are lazy to type. Avoid slang words at all cost, and settle for a simple but creative one.
Keep it short and simple
Avoid a long and complicated domain as it will add the risk of your potential customers mistyping or spelling it. With that said, a quick and straightforward domain is what you should aim for.
Search for keywords relevant to your online business and what you offer as products or services. Afterward, try incorporating the searched keyword to your original domain name.
Target a specific area
Determine whether your business is local or not. If it is, consider including the state or city that you are currently on and targeting as a demographic for your business and include it in the production of your domain name. This will help your potential consumers to remember it because they live in it.
Avoid numbers and special characters as much as possible
Numbers and hyphens are often misunderstood by word of mouth. It is highly susceptible to be misunderstood and thus, cannot be easily visited by someone who just heard it from other people across the street or in a conversation.
Aim to be memorable
Currently, there are now millions and millions of registered domain names on the internet. And that is why you must do whatever you can just to be able to come up with a memorable and catchy domain name.
Study your potential domain name
If you do come up with a domain that you think is good enough, always be sure to double check online for possible trademark or copyright issues. Having a ready domain name then suddenly be blocked by a legal issue is a nightmare! Always study your potential domain names.
Now that you know these simple steps to come up with a brandable domain name for your online business, you are now ready to go and find yourself your own domain. And we have made it extra easy for you already! Here at Brandotive, we have a selection of great, creative, and extremely brandable domain names ready for purchase for just an affordable price. Everything we offer is copyright free, so you would not have to worry anymore about legal complications. Once you purchase it, it is ready for use! Check out our website to find your online business a name now.