Digital Marketing Trends 2020

What Top 4 Digital Marketing Trends To Focus On In 2020?

With the end of 2019 and the beginning of 2020, it’s time to take stock of your Digital Marketing trends campaign if you are serious about leaving a bigger business footprint and earning more money this year.

With the end of 2019 and the beginning of 2020, it’s time to take stock of your Digital Marketing campaign if you are serious about leaving a bigger business footprint and earning more money this year.


Because what may earlier have clicked in a BIG way, may not click in the same way now, in 2020.

You may have to re-tailor your digital marketing campaign accordingly and come out with newer tricks, for the best possible results now.

Digital Marketing Trends for 2020

Though there are many, these are the 4 major trends you must focus on in 2020. 

1.   Alternative Social Media Platforms

Since the past many years, the popular social media platforms--such as Facebook, Twitter, Instagram, YouTube--have ruled and impacted many. But now the trend seems to be changing somewhat.

With the rise of newer and hungrier social media entities--such as Pinterest, Snapchat, TikTok--the situation seems to be changing a little. For organic result search engine optimization services in Delhi is the best way.

If you want to make your Digital Marketing campaign pay you well, shift your attention toward these platforms, especially if you are targeting younger customers.

As per a report, TikTok has presently 500+ million users even as half or 50% of them are between 16 and 24 years.

Another report shows that presently YouTube has over 2 billion registered users even as a sizeable number of them are young people.

What does it mean?

It means if young people are on your radar, you can’t ignore TikTok, or YouTube or Pinterest or Snapchat.

2.   Shoppable Posts

For effective Digital Marketing drive, write shoppable posts. The reason: these are the in-thing and likely to result in the best possible results for you and your brand.

Social media platforms--like Instagram and Pinterest, for example--allow you to display your products and services with clickable tags and pins enabling your customers to buy or use these services directly, by clicking on these tags and pins.

As per a report, 72% of Instagram users have made a purchase vis these posts.

3.   Visual & Interactive Marketing

Have informative and entertaining visual content to better engage your customers and improve your business. social media optimization services Delhi platforms--such as Facebook, Instagram, and Snapchat--have stories feature.

This feature helps you increase your brand awareness, create engagement with your followers, boost traffic to your pages, and get a chance to reach your younger customers.

Use it to convey your message in an entertaining manner.

Focus on Interactive Marketing also. It involves having quizzes, polls, and games, etc., to involve your customers and readers in a better way. Through multi-layered posts and informative snippets, you can get more clicks and a better response from your clients and prospects.

4.   Advertorials

Yet another blazing marketing trend you can’t ignore in 2020. Advertorials are used by marketers to educate their potential consumers about the special features of a product.

Have good advertorials so that your clients and prospects feel connected to your brand. Such Best Content Writing Company must have more data and be persuasive.

You must also come across as knowledgeable even as your advertorial must appear to come from a trusted source.

Re-tailor your Digital Marketing drive in 2020!

Focus on these leading 4 Digital Marketing Trends!

Invest in Digital Marketing, Invest in Your Future!

Digital Marketing--also known as Data-Driven Marketing--is the in-thing. It’s the present and the future of marketing. If your marketing isn’t digital, the chances are high that you will end up losing the race in favor of your competition. 


  1. It enables even one-man shops and small business entities to compete against huge business groups and well-known brands with a great deal of success.
  2. It boosts customer satisfaction, improves revenues via personalized offers, and leads to better customer retention.
  3. It also results in a higher engagement rate, creates a good social image for your brand, and helps you overcome geographical boundary barriers.

What’s Exactly Digital Marketing?

It’s Internet marketing even as it’s both paid (inorganic) and unpaid (organic).

You can do Digital Marketing through non-internet channels also, using:

  1. Mobile Phones (SMS & MMS)
  2. On hold mobile ringtones.

Organic and Inorganic Digital Marketing 

Coming back to the organic and inorganic methods, while the former is long-term driven, the latter has its eyes firmly fixed on giving you instant results, though you have to pay for it.

Grow your business and have a loyal customer base!

All the best!

Write a Comment