Can Social Media Help You Get a Job?

Social media is the new communication in today’s world. People simply use it to express how they feel and what they are doing. It is a much more convenient method of communication as it transcends the physical hindrances of traditional communication. You can express yourself to more people at the same time. But depending on how good you are at communications, you can use it for several other purposes too. Take for example how companies use it to brand their product. So how can an individual use it for more than just communication?

Well, to understand that you will need to think of yourself as the product. Social media can be a very good place to find a job. You are the product that you want to promote on social media. Here are some tips on how you can use social media to get a job.

LinkedIn

If you are looking for a job and you are not on LinkedIn, then- What are you even doing?

It is “ the social media” for organizations. Helping candidates find a job and organizations find the right candidate. Your LinkedIn profile helps you to find the right professionals in the industry. But you need to keep certain things in mind.

• Be clear about your details on your profile. Let people know exactly what you are trying to do or what job you are looking for. 

• Make sure you choose the correct industries when setting up your account. This will help you find relevant people and jobs in your industry.

• Build your connections. It is social media and you can connect with people you don’t even know. So try to find people in your industry. Especially HR representatives of organizations. The HR representatives are the people who take care of the hiring of new people. TO make things easy for themselves. They regularly post openings to attract candidates. You don’t want to miss a job opportunity showing up on your feeds.

• Follow the right people. Apart from connecting with people you can also follow people form your industry. These are the influencers of the business worlds. Following them will help you keep up to speed about what is happening in the industry. Something that comes handy in job interviews.

•  Complete your profile. It is very important to complete your profile. A LinkedIn profile is like a resume. Quite literally because you have the option to download the profile as a PDF. You need to add you relevant job experience on the profile. Even if you don’t have any job experience and are new to the industry. Don’t worry, just add the relevant educational qualification. This helps two purposes. One the organizations can see what kind of experience you have and if it matches their needs, they can hire you. Second, when you add these affiliations from organizations. Other people from the same organizations can see a connection between them and you. It shows as Mutual under your profile, making it easier for you to find new contacts on the platform.

• Post regularly. Although it is not conventional social media and you cannot post your personal pictures on it. You can but you shouldn’t. You can always post your thoughts and pictures related to your profession. This will help others understand you better and if the content is good maybe even follow you. More followers just help to establish credibility. Posting regularly also helps in improving the engagement rate. The higher the engagement rate the more people the platform shows your profile to.

Facebook

Ah the good old Facebook. First to explode on to the social media scene. Always trying new things to stay relevant in the market. One of the newest features of Facebook is the Job posts. If you have a page you can create job posts on Facebook. It is one of the most convenient ways to find suitable candidates as almost everyone is on Facebook these days and it is very easy to operate.

Likewise, if you are a candidate you need to be very clear with your approach. You need to be very professional and courteous when approaching any organization.

Universal tips

There are many social media platforms and if you play your cards right all of them can be the lad of opportunities for you. You just need to know how to approach the situation. Some of the tips that can be used on any social media platform are.

• Create your bio. A bio is a short description of yourself.  It tells the visitors what you do or what you are. It is the first impression that the visitor can get from your profile. It is very important that you be very clear about what message you want to give to the visitors. Add your job title or place of work to your Bio

• Endorse your self. When on social media never miss an opportunity to endorse yourself or the services you provide. You can post photographs of your place of work or any accomplishments that you may have achieved. Everything will help you get your name out.

• Ask people to write reviews about you. If you already helped someone out or provided some service to anyone, ask them to write reviews about what they feel about the services. It will help others create an image and boost your goodwill in the market.

• Post regularly. Yes, we are repeating ourselves but it is the most important tip anyone can give you. All social media platforms are basically businesses and any business rewards customers for more usage. So the more you use the platform. The more you interact with people. The better results you will get out of it. Make sure you add value to the social media feed and people will start to notice you.

• Social media platforms are the best place to market products to customers. It is the easiest way to target a huge audience with the least amount of effort. You may find a job on social media platforms but you may also find jobs for social media marketing. It is a very promising industry and it pays handsomely. All you need to do is be an expert in using these platforms and companies will seek you out. To do this you will need to have a good social media presence, something worthy of attracting a lot of attention.

In the end 

Social media is breaking down walls and building new connections. Leaving the morality out of it, about how it is ruining personal connections. It is one of the most powerful tools that anyone can have to target a wider audience in a very short amount of time. So rather than thinking of it as a waste of time. Try to think of it as a business. Every second that you devote yourself to social media would be beneficial for you in the long run. Sure scrolling through friends photographs is a waste of time. So you need to change your approach and how you can make the most out of doing what you like and think of all social media platforms as a platform to promote yourself.

Author Bio:

 Satya Prakash loves pursuing excellence through writing and has a passion for technology. He has effectively overseen and run individual innovation magazines and websites. He as of now writes for JanBaskTraining.com which is a worldwide training organization that gives e-learning and expert accreditation training.