Bringing services faster to market before competition is the new success mantra in the cut-throat telecom industry. Especially for thin and skinny MVNOs with limited capital and small subscriber base, the race for the fastest launch is truly on.
Bringing services faster to market before competition is the new success mantra in the cut-throat telecom industry. Especially for thin and skinny MVNOs with limited capital and small subscriber base, the race for the fastest launch is truly on. However, actual delivery of quality services is not an easy task. It requires support from high-quality Billing Support System that is in-line with modern-day telco needs.
Buff Up Revenue Streams with the Fastest Launch
Service launches are not always about the latest technology. They could be attractive discounted bundles or mix of traditional telecom services with OTT and millennial-oriented packages, which are launched at specific junctures to make the most of emerging trends. For example, a free SMS package bundled with internet data pack during festival seasons when customers are likely to send a high volume of messages. Through such an initiative, an MVNO can instantly gain limelight and become popular amongst its subscriber base. But, the key here is to launch the service when the time is right; which is why, you need a versatile Telecom Billing Software solution.
The Outstanding Virtues of the Best Billing Support System
A billing support system that lets telcos monetize services quicker should also have the following virtues for their overall success:
- Analytics – Analytics pave the way for effective plan launch by providing business-critical insights. They can help MVNOs with ‘What’ and ‘When’ questions i.e. what services to launch and when to launch them. As a billing system is the entry point for all customer interactions, it serves as the best place for integrating analytics. Empowered by real-time data processing, Telgoo5 can help you figure out the answers to business-critical questions upon which a successful business strategy can be laid upon.
- Convergence – Billing prepaid, postpaid, broadband, IPTV and data services separately is hassle-filled and not ideal in today’s scenario. Modern-day telecom services subscribers demand convergence in billing. Hence, a Billing Support System with a centralized charging architecture like an (Online Charging System) OCS is required. An OCS charges all services at a single location and allows for the creation of completely bifurcated and detailed invoices that display charges for each and every service.
- APIs – Application Program Interfaces (APIs) are the unsung heroes of modern-day MVNO operations. An API allows MVNOs to add a new functionality into their existing Telecom Billing Software without any need for overhaul or customization. Suppose an MVNO needs to use a new payment gateway and does not have an existing partnership with the vendor. In this case, it can use an API supplied by the MVNE to instantly add the functionality and serve its subscribers better by providing them a new option for making their bill payments.
Conclusion
The modern-day telecom billing is riddled with many challenges. The situation is especially difficult for those MVNOs that do not have the finances to create their own billing platforms for scratch. For them, a Billing Support System like the one offered by Telgoo5 is nothing less than a godsend as it can help them bring their services to market quickly, provide analytics capability along with convergence in billing.
- APIs – Application Program Interfaces (APIs) are the unsung heroes of modern-day MVNO operations. An API allows MVNOs to add a new functionality into their existing Telecom Billing Software without any need for overhaul or customization. Suppose an MVNO needs to use a new payment gateway and does not have an existing partnership with the vendor. In this case, it can use an API supplied by the MVNE to instantly add the functionality and serve its subscribers better by providing them a new option for making their bill payments.
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