Your website's speed plays a crucial role in attracting the users' attention and making them stay for a long time.
Your website's speed plays a crucial role in attracting the users' attention and making them stay for a long time. However, there is a high chance of losing the customer if your website takes so much time to load. If you want to see your website on top of a search engine, you must increase your traffic. And it only happens if users find it fruitful.
According to the report, approximately 40% of people leave the site if it takes more than 3-4 seconds to load. So, no wonder, it is essential to speed up your site speed. In this article, we will provide you with proper guidance to boost the speed of your website.
Why is Speed Important for Your WordPress Site?
If we believe the report, then the average human attention span has dropped from 12 seconds to 7 seconds. now you must be wondering.
What does this mean for you as a website owner? Well, you get significantly less time to show your content and attract their attention to stay on your website. If your website is not fast, then there are high chances that users will potentially leave your website before it even loads.
According to a StrangeLoop case study that involved Amazon, Google, and other larger sites, a 1 second slow in page load time can lead to a 7% loss in conversions, 11% fewer page views, and 16% decrease in customer satisfaction.
However, if you have a fast website, you can easily maintain your competition with others, which is a great way to succeed via the website.
How to boost the speed of your website?
Here are the following ways that you must follow to boost the speed of your website:
- Selecting a perfect theme
There are numerous themes available in the WordPress directories, including both free and premium versions. Some themes are lightweight and super easy to use while others are heavyweight and have disoriented codes.
Developers must select the theme that has simple code and lightweight. It will help them to run the website at high speed.
Use of caching plugin
W3 Total Cache is one of the top plugins that you can use on your website. It will impress your audience and also helps to maintain your site speed.
Use the latest PHP Version
If you update your PHP with the latest version, it will positively improve your website's speed. PHP 7 works amazingly with WordPress websites and provides a delightful performance.
You must go to your WordPress dashboard and see its PHP version. Do know whether your hosting provider has support for PHP 7 before upgrading though.
Use optimized images
If you are new to the WordPress website, you may have a concept in your mind that high-resolution images (100KB to 1MB in size) will make your website look visually better. Unfortunately, the bigger image size will take a lot of time to load and consume more bandwidth.
You must convert the images to a lower resolution and smaller format (JPEG, BMP, GIF) to get a fast speed of your WordPress's website. You can refer to tools such as WP Smush it, Tiny PNG, etc. to do so.
Optimize the WordPress database
With time the WordPress database gets loaded with unnecessary data that you don't require more. WordPress databases stores everything, including entire blog posts, images, user data, settings, and comments.
You must delete all the unnecessary WordPress database every three months. This will help you to keep your WordPress free from unwanted content that makes your website slow. You can optimize the WordPress database manually and through a database optimization plugin.
Keep external scripts to a minimum
The usage of external scripts on your web pages increases its total loading time.
It is essential that you use a low number of scripts, and use only essentials scripts such as tracking tools (like Google Analytics) or commenting systems (like Disqus).
This article includes all the essential aspects of improving your WordPress website performance. The most significant advantage of improving your WordPress website's speed is enhancing your users' experience. You can quickly boost the speed of your website and make its performance better.
If you have further questions on how to boost your WordPress website's speed, you can leave your queries in our comment box. To create the world's best website for your business, you can contact Mobulous Company. We are among the top leading website and mobile app development company in India. We are always there to help you.