Introduction to YouTube
YouTube, launched in 2005, has become a popular platform to share video worldwide. Often used as a source of information and entertainment. Anyone can share his/her video content to people who have access to the internet. It has transformed significantly in the last decade, from a social media platform to a major media platform.
Consumers upload their content on YouTube and it takes care of serving the content to its millions of users. It’s an ideal platform to create, connect, collaborate and circulate media.
Before going to the main topic, let’s understand the meaning of a much familiar term, YouTube channel.
A YouTube channel is a homepage for a content creator’s videos. It aids in organizing the creator’s content. A channel owner can add videos, links and information about oneself.
Who are YouTube subscribers basically? Someone who has chosen to “follow” a specific channel and its content so they can stay updated with their latest videos. In essence, a subscriber is one who watches, comments and shares a channel’s videos with others.
YouTube subscribers elect a channels video to be viewed in their feed; loyal viewers of its content. They ultimately share and spread a word about your video increasing its popularity and views.
YouTube video creators look for subscribers to their YouTube channel because gaining more YouTube subscribes will gain them more views per video. When someone logs into YouTube, the website features videos from the channels the person has subscribed to. A subscriber can also sign up for email notifications from a YouTube channel.
YouTube also pays the owners of a channel on the basis of a number of subscribers. According to the YouTube Partner Program requirements, at least 1,000 are mandatory to be eligible to monetize your account through their program.
YouTube Subscriber’s count:
YouTube subscribe count reflects how many people have subscribed to follow any YouTube channel. Moreover, according to statistics, content creator uploads more than 300 hours of video every minute.
This leads to clustering of video suggestions on the user’s feed. A subscription helps to refine one’s feed by prioritizing videos from Subscribed channels and according to the user’s watch history.
Increase Subscribers on YouTube:
By using a call-to-action technique (asking for YouTube subscribers) is more effective than not using a call-to-action technique. Furthermore, a simple call-to-action at the end of a video helps in gaining the largest number of new YouTube subscribers, because it renders a clear message to the user on to why he/she needs to subscribe your channel.
Summing up, YouTube is a community, not just a place to host your videos, you will begin to see far more results when you interact with the other members of this community.
Supporting others in marketing efforts is one of the best ways to build a following of subscribers. Content creators should comment, like and subscribe as frequently as possible to other content-creators on YouTube, and wait for the reciprocation.
Invest a few minutes a day to find some new and relevant YouTube channels, pay attention to their content and ultimately leave real, genuine comments. This is a simple concept, really: the more you give, the more you get!