The changing consumer preferences towards hair weaves owing to their wide availability in desired colors, styles, and textures are catalyzing the market growth.
The global hair weave market share is expected to register a CAGR of around 10% during 2014-2019, according to a new report published by IMARC Group. Hair weave refers to an artificial hairpiece made from real human hair or synthetically blended fibers. It is attached to individual’s natural hair by interweaving, fusing, gluing, or blending. In recent times, the rising consumer consciousness towards physical appearance has augmented the need for hair ailments, such as hair weaves. Additionally, growing demand for non-invasive treatments of hair loss has further propelled the global market for hair weaves.
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Market Trends
The changing consumer preferences towards hair weaves owing to their wide availability in desired colors, styles, and textures are catalyzing the market growth. Moreover, the high prevalence of hair loss and thinning due to hectic and stressful lifestyles has bolstered the demand for hair weaves. Furthermore, the increasing geriatric population, along with growing incidences of pre-mature baldness among young men, are also driving the market growth. Apart from this, the rising number of promotional activities and high influence of social media platforms, further fuel the product demand. Besides this, the emergence of e-commerce platforms, along with wide presence of offline specialty stores, have made hair weaves readily available for consumers. Moreover, various technological upgradations have led to the launch of newer and innovative products that are anticipated to spur the market for hair weaves in the coming years.
Key Segments of the Report:
Breakup by Materials:
- Human Hair
- Synthetic Hair
Breakup by Distribution Channel:
- Offline
- Online
Breakup by Gender:
- Male
- Female
Breakup by Texture:
- Brazilian Hair
- Malaysian Hair
- Indian Hair
- Peruvian Hair
- Others
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Breakup by Grade:
- Non-Remy Hair
- Remy Hair
- Virgin Hair
Breakup by Region:
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Russia
- Spain
- Others
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
- Saudi Arabia
- Iran
- Turkey
- United Arab Emirates
- South Africa
- Others
Key highlights of the report:
- Market Performance
- Market Outlook
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Competitive Structure
- Profiles of Key Players
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